Digital Asset Management (DAM)
Content Lion’s Digital Asset Management system provides a central place to store organize access and reuse digital files like images documents video and audio across all your content experiences seamlessly.
📁 What is Digital Asset Management (DAM)?
Tip: Think of your DAM as your brand’s single source of truth for all media files.
Content Lion’s Digital Asset Management (DAM) system gives you a centralized way to store, organize, access, and reuse digital files including images, documents, video, and audio—across all your content experiences.
🧰 What Does the DAM in Content Lion Do?
Think of it as your central media library, connected to everything. Assets uploaded into the system can be tagged, previewed, transformed (e.g., resized, color changed), and linked directly to entries, pages, or templates. Assets are delivered quickly and globally through an integrated Content Delivery Network (CDN), ensuring optimized performance for your end users.
Upload assets once and use them anywhere: entries, pages, or templates. Content Lion’s DAM powers:
- 🔗 API retrieval for all assets
- 📁 Organized with folders, tags, and taxonomies
- 🔍 Searched via metadata and filters
- 🖼️ Previewed in high-quality, right in the UI
- 🔁 Reused across pages, entries, or templates
- 🚀 Delivered globally through a built-in CDN
💡 Tip: The DAM works best when you upload optimized, high-resolution assets with clear file names and tags.
✨ Key Features of Content Lion’s DAM
Available Now:
- ✅ Drag-and-drop bulk uploads
- ✅ Custom metadata
- ✅ Asset reuse across all content types
- ✅ Version history + one-click rollback
- ✅ Optimized global delivery via CDN
- ✅ Role-based permissions for secure access
Coming Soon:
- 🚧 Some capabilities like filters, taxonomy, and multi-site publishing are still evolving.
📈 Why Having a DAM Matters:
Managing digital content in one place reduces redundancy, saves time, and improves consistency across your brand. Whether you’re updating a product image or embedding a video tutorial, the DAM ensures that the latest version is always in use.
🔄 Best Practices
📘 Pro Tip: DAM quality depends on how well you organize it from the start.
- Use clear filenames and apply tags on upload
- Reuse rather than re-upload — eliminate duplicates
- Organize by campaign, type, or site
- Leverage version control to manage updates easily
✅ Best Practice: Group campaign assets together using shared tags or folders to keep things tidy and reusable.
Lifecycle of a Digital Asset in Content Lion
Real Example of Lifecycle
1️⃣ Create/Upload - Add the asset to your library with metadata
2️⃣ Organize - Use tags and edit the name and description to better organize.
3️⃣ Publish - So you can retrieve a dynamic API to link to entries, pages, or dynamic templates
⚠️ Heads up: Once an asset is published, updating it replaces it across all live content. Use version history to manage this safely.
4️⃣ Update - Use version control to revert back a version or edit to create a new version.
5️⃣ Retire/Unpublish - Unpublish or archive when no longer in use. (You can also delete as showed in the demo if Digital Content Item is no longer in use).